Page 16 - Vallejo_Chamber_of_Commerce_Magazine_Winter_2019
P. 16

Alibi                                                                             Alibi Bookshop also has a monthly book  for a sturdy foundation that promotes its  money goes to a small business in Vallejo

                                                                                                                                     club, which is a great opportunity to  growth in a healthy direction—which the  that then goes back into our community
                                                                                                                                     get involved with the community while  bookshop and its events reflect.
                                                                                                                                                                                                             rather than a major online retailer that is
                                                                                                                                     making new friends and gaining new
                                                                                                                                                                                                             beyond rich (one comes to mind that we
                                                                                                                                     perspectives, among other great things.  A bookstore adds to historic downtown’s  know too well). Burchard commented, “If
                                                   Bookshop                                                                          “We have had two so far—and they have  nostalgia, reminiscent of a time when  you buy here, a good portion of that goes
                                                                                                                                                                                     downtown was especially  into the community.” Sales tax revenue
                                                                                                                                                                                     full of small businesses  helps our city, and “people want Vallejo
                                                                                                                                                                                     and foot traffic. This  to get better,” Finlay added, “but a lot of
                                                                                                                                                                                     kind of momentum is  people do not know how, and one of the
                                                                                                                                                                                     currently happening all  first ways to do that is to shop locally.”
                                                                                                                                                                                     over Vallejo with small
                                                                                                                                                                                     businesses opening up and  Buying at Alibi Bookshop is for a great
                                                   What it means to support our                                                                                                      supporting each other,  cause, and it could help set the ball rolling
                                                                                                                                                                                     and with community  to seeing more independent bookshops
                                                   local bookshop                                                                                                                    events like the Farmer’s  open up. So let’s band together to help
                                                                                                                                                                                     Market and Art Walk  independent bookstores make a comeback
                                                                                                                                                                                     (only  to  name  a  couple)  by shopping at Alibi Bookshop today.
                                                                         By James Quinn                                              been fantastic, just wonderful,” Finlay  that get more people involved and about
                                                                                                                                     said, before telling me about what book  town. “The community of merchants is  Visit Alibi Bookshop on 624 Marin Street,
                                                                                 e have more exciting news—for those                 they chose for their first and why: “Our  just terrific—we love our customers so  Vallejo, or call them at (707) 563-5179,
                                                                                 of you who may not know yet, Vallejo                first  book  was  American Gods, and the  much, and we already feel like a big part  where they will be happy to help and give
                                                                                 now has an independent bookshop                     reason was because when Shannon asked  of the community,” Finlay said.  additional information. The bookstore is
                                                                         Wagain—Alibi Bookshop, named after the                      us if we wanted to open the bookstore, we
                                                                         historic Alibi Clock on Georgia Street. Owners              [Finlay and her husband] kept thinking
                                                                         Karen Finlay and her husband Jon Burchard                   of a line from this book by Neil Gaiman.”
                                                                         came to Vallejo from Oakland. On June 1, they
                                                                         officially opened the new shop’s doors at 624 Marin         That line is “A town isn’t a town without
                                                                         Street, the same downtown address where Vallejo             a bookstore,” which serves as Alibi
                                                                         Bookstore was.                                              Bookshop’s sort of motto, reminding us
                                                                                                                                     that a bookstore is a crucial part of a city.
                                                   “When the owner, Shannon, asked if we wanted to take over, we said yes,”          Gaiman’s quotation continues, saying, “It
                                                   Finlay said. While many Vallejoans were saddened to see Vallejo Bookstore         may call itself a town, but unless it’s got a
                                                   close, it is great news to now have another bookstore in its place. “We           bookstore, it knows it’s not foolin’ a soul.”
                                                   remodeled it, we got new fixtures, new stock,” Finlay went on to say, “and        By doing what bookstores do best—
                                                   we are so happy to be here.”                                                      fostering creativity, bringing us a book
                                                                                                                                     club, and hosting events—Alibi Bookshop
                                                   Alibi Bookshop is a used and new, independent, general-interest bookstore,        has already enhanced our community  Because Alibi Bookshop serves the  open Tuesday through Friday from 11 a.m.
                                                   where its owners are readily available to answer questions and accommodate        in less than a year. They will continue  community by bringing people together  to 7 p.m., Saturday 9 a.m. to 4 p.m., and
                                                   you. “We have mostly used books,” Finlay said, “but we can [special] order        to have regular book signings, promote  at a welcoming, safe haven that promotes  Sunday from 11 a.m. to 3 p.m. During the
                                                   any new books and hard-to-find, out-of-print … we also order our favorites        literacy to the youth with “Story Time”  literacy and keeps it alive by convening  Art Walk (second Friday of each month),
                                                   and classics in that people would like and that we could recommend.” To make      (teachers, tell your students) that is in line  both authors and readers of all ages, it  they are open until 10 p.m. Follow them
                                                   it easier to navigate, the couple divided their shop by genre (e.g. children’s    with each month’s theme (Halloween for  is already a staple for Vallejo that will  online by “liking” their Facebook page:
                                                   section, fantasy, non-fiction, etc.). Burchard added that they have “a lot of     October, Thanksgiving for November,  become an anchor that we do not want  facebook.com/alibibookshop.
                                                   new releases” as well, which tend to be at the front of the store.                holidays for December, and so forth), and  to lose.
                                                                                                                                     they have more plans in the works. Finlay
                                                   What I particularly enjoyed seeing—apart from the Halloween decorations           said, “We did not want Vallejo to be a  Living in an era within a strong digital,
                                                   and (from a teacher’s and reader’s bias) all other books—were the books about     town without a bookstore.”          global marketplace, we have convenience
                                                   Vallejo’s rich history on display, such as Mel Orpilla’s Filipinos in Vallejo and                                     at our fingertips where we know we can
                                                   Brendan Riley’s Lower Georgia Street-California’s Forgotten Barbary Coast, as well   Alibi Bookshop takes what it means  get books more easily and cheaper—
                                                   as Alibi Bookshop’s many community events.                                        to be a town’s bookstore a step further  some may even think bookstores are
                                                                                                                                     by being, what Burchard describes, “a  “old school”—I get it. However, the
                                                   “We have some terrific events coming up,” Finlay said. “We have Mel Orpilla,      general interest bookstore,” meaning  tradeoff is huge because not only does
                                                   who wrote Filipinos in Vallejo,” which was on Sunday, October 20th as part of     that it is receptive to what the people  shopping for books online mean losing
                                                   celebrating Filipino American History Month. Also in October, they planned        of the city want. That idea, including  face-to-face interaction, but it also means
                                                   to have another author come in, Ora North, for the release party for her          the community, is so great because the  supporting a corporate chain. Put simply:
                                                   book I Don’t Want to Be an Empath Anymore. “She [North] is kind of witchy         community is the heartbeat of Vallejo—  if you support the local bookstore—even
                                                   and fun, so it’s a really good Halloween thing,” Finlay said.                     many are from diverse backgrounds, yet  if that means paying just a little more—
                                                                                                                                     the city brings them together to make  you support our community because that
      14                                                  Winter                    www.vallejochamber.com
   11   12   13   14   15   16   17   18   19   20   21