Page 20 - Vallejo_Chamber_of_Commerce_Magazine_Summer_2019

Boutique their clothes will last if they are
Classique
Unique designer brands, promo models, and more!
By James Quinn
Here in Vallejo, we take pride in our business community that is on the rise. A prime
example of one of our highly rated businesses is Boutique Classique—recently
established in 2015 and located at 1711 Sonoma Boulevard—seamlessly fitting into the
downtown Vallejo culture as a unique store that you will not find elsewhere.
“For a shop like this, with as many brands
as we have and the versatility that we
have, there is nothing like this within at
least a 50-mile radius,” said Owner Serenity
Holzman. For those who do not know,
Boutique Classique sells modern vintage
women’s clothing, according to its website,
such as pinup dresses, retro-
styled swimsuits, cocktail
dresses, shapewear and
lingerie (sizes 2 to 26)
inspired by the 1920s,
30’s, 40’s and 50’s.
Many can agree that
dressing up in iconic outfits
from past decades is a
fun and timeless means of
expression, one that extends
past just doing so for special events
such as parties, as it has also become
a fashion trend. However, shopping for
the right vintage clothing can oftentimes
be difficult—clothing not being the right
size, not fitting the theme well enough, not
knowing where to look, or the price is far
too expensive even when buying online …
Holzman meets this demand by affordably
bringing in quality designer brands (i.e.,
opportunity through its promo models Car Show will be on Sunday, June
taken care of whereas clothes from
2nd—and you do not want to miss
program, where Holzman gives a
great, fun opportunity to model,
this event (you can get additional
a typical vintage shop could have
damage and will usually not last
information on the car show and
volunteer, and take photoshoots. “We
other events at visitvallejo.com).
constantly have rogue photographers
long) while also helping style the
coming in and providing great
public to get what they need. Some
Catch Boutique Classique’s promo
of the designer lines that Boutique images; people post pictures of our models at the car show as they model
Classique carry include: Bettie Page
with the awesome vintage cars. In
promo models and tag us on social
media,” Holzman said. The promo
(40’s pin-ups), Leg Avenue, Lindy
addition to promo models, Boutique
Classique is always looking for other
models volunteering program offers
Bop (their new line from the UK),
Lux De Ville (pocketbooks), Rago,
Steady, Stop Staring, Tarina Tarantino, participants the chance to dress up volunteers, such as hair and makeup
in outfits from Boutique Classique and
artists and stylists, so be sure to inquire
Unique Vintage, and Voodoo Vixen. model them during events, all while with Holzman if you are interested
meeting like-minded people with (email boutiqueclassique@att.net).
Moreover, because
Holzman introduces new Other city events that
brands to her store while Boutique Classique often
changing the layout, it takes part in is the Vallejo
makes it exciting because Art Walk. For example, they
you can expect something took part in it on Friday,
different each time. She, May 10, at which Boutique
for example, added Classique featured live
Star Struck Clothing for window models. Boutique
accessories, a brand Classique will also be offering
that is vintage-inspired Mimosa Sundays through the
and uses high-quality, month of May in addition
vegan-friendly vinyl to to a $100 gift certificate
produce vintage-inspired raffle with any purchase
handbags, wallets, Photos by Tymn Urban throughout the month.
FlexiClogs, and FlexiHeels. “Star Struck diverse backgrounds (from makeup
Clothing do these fun purses that are to outfit and hair styling and more). Check out Boutique Classique in
really rockabilly-oriented—fun colors,” Not only is the promo models program historic downtown Vallejo, at 1711
said Holzman. Another new arrival to great for socializing and meeting Sonoma Boulevard. It is open on
the store is the Tatiana brand, which new people with similar interests— Thursdays and Fridays from 2 p.m. to
“used to have a shop on Haight Street, since no experience is needed—it 6 p.m. and Saturdays from 11 a.m.
but they closed up, so that created can also be a great foot in the door to 6 p.m.; they are also available by
an opportunity for us to bring them for those who have always wanted appointments that you can book
here,” she added. “We carry the to model and want experience. by calling (510) 978-2599 or through
Tatiana purses and clothing line.” its website, where you can have
“Anyone who owns a Boutique more individualized attention to
For other accessories, they have Classique outfit and has a fun help you better plan for something
necklaces and bracelets, though and inviting energy about them is like a themed wedding or event.
some of their most interesting welcome to become a volunteer For additional information, visit
accessories are their broaches. “Some promo model for events such as local boutiqueclassique.net. To keep up
of my broaches are limited edition; car shows,” Holzman said. “It’s a with latest vintage trends and updates,
so there are only a thousand of them great way for others to collaborate, follow them on social media: give
made. They are hand-assembled and especially on a like-minded basis. them a “like” on Facebook and follow
painted in Melbourne, Australia. It’s “It’s open to all ages and body their Instagram @BoutiqueClassique.
a huge genre in the pin-up industry types—no experience needed.”
right now,” Holzman said. “I like
being able to give my customers Speaking of car shows, Boutique
something that is unique and fun.” Classique takes part in the Vallejo
Car Show! A major annual city event
Another big, exciting thing happening downtown (takes up two streets) that
at Boutique Classique is the modeling gets a huge turnout; the 2nd Annual